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Exclusive collector's edition products

Bed, Bath & Beyond: Unique Packaging for Core Customers

Bed, Bath & Beyond: Unique Packaging for Core Customers

Collector's editions, special packaging, exclusively sold at Bed, Bath, & Beyond.
Single

Multi-tiered digital download program

Breast Cancer Research Fund: Promoting a Cause

Breast Cancer Research Fund: Promoting a Cause

 SuperValu Family of Grocery Stores  offered music downloads for shoppers to take part in their Songs For Life program! 
Single

Celebrity-based promotions

Food Network CD

Food Network CD

Celebrity TV host, Guy Fieri, selected his favorite road tunes for an exclusive Food Network CD.
Album

Business to Business Promotions

Fuse TV: Building Buzz in Business-to-Business

Fuse TV: Building Buzz in Business-to-Business

Universal worked with Fuse TV to create their own custom branded music download page for promotional purposes.
Single

On-package purchase incentives (CD as gift with purchase)

Ladies' Home Journal Magazine CD sampler

Ladies' Home Journal Magazine CD sampler

Ladies Home Journal packaged a custom CD with the magazine as a purchase incentive for customers!
Album

Event marking promotion

Nike: Extending the event and taking the party home

Nike: Extending the event and taking the party home

Music always brings us back to a certain time.  Nike took people back to 1985 to mark the anniversary of one of their most celebrated styles with a custom branded CD!
Album

Digital Download purchase incentives

Tanger Outlet: Increase Revenue, Perfect Redemption

Tanger Outlet: Increase Revenue, Perfect Redemption

Music downloads that bring the consumer back to your brand, and serve as an incentive for purchase!
Single

Holiday promotions

Target: Julianne Hough Christmas CD

Target: Julianne Hough Christmas CD

Exclusive Christmas compilation CDs to take home and share with the entire family!
Album

Digital Ring Tone Promotions

U.S. Army: Recruitment That Rings True

U.S. Army: Recruitment That Rings True

The US Army understood the importance of reaching out to young adults by giving out free ringtones by the band Life House during their performance at a recruiting event.
Single

Bellagio Hotel

Bellagio Christmas

Bellagio Christmas

See how The Bellagio got into the holiday spirit by giving away a holiday CD to hotel guests!
Soundtrack